We partnered with the Lithuanian College of Engineering to produce a promotional video aimed at attracting new students and improving the college’s public image.

The video tells the story of a young girl who, from an early age, was passionate about engineering. As she grows up, she follows that passion and eventually decides to study it. It’s a simple but powerful concept that shows how engineering can be an inspiring path for anyone - especially for girls, who don’t always see themselves represented in this field.

While the campaign was created to speak to all prospective students, it has a strong focus on encouraging more young women to consider engineering as a real and exciting career option. The video promotes gender balance in a subtle but impactful way, showing that this path is open to everyone.

We took care of the full production process - from developing the concept and writing the script to filming and editing. The final result highlights the college’s modern facilities, hands-on learning opportunities.